Google Calendar Salesforce Integration

What is Google Calendar?

Google Calendar is a time management and scheduling calendar service provided by Google. It became available in July 2009, on the web and as mobile apps for the Android and iOS platforms. Google Calendar also allows the users to create and edit events. Every user who has an account on google, has accessibility to Google Calendar. 


What is Salesforce?

Salesforce CRM is a customer success platform, designed to help to sell, service, market, analyze, and connect with the clients all over the globe. Salesforce incorporates almost everything a user needs to run its business from any part of the world. With the help of its standard products and features, user can manage relationships with prospects and customers, collaborate and engage with employees and partners, and store useful data securely in the cloud.


With the help of Salesforce Google calendar integration, user can schedule, modify or delete meetings and events in Google Calendar and it is simultaneously reflected on the Salesforce Calendar. The moment user save his appointments or meetings in the Google Calendar, it automatically gets sync to his Salesforce calendar instantly. Any changes made to the Google Calendar is parallelly synced to Salesforce too. Whenever a user sets an important meeting, the Google calendar sends a reminder, which is again reflected on Salesforce, thus never missing a single appointment.


Benefits of the Integration

  • Access important Gmail messages and relevant Salesforce records in one place.
  • Eliminate the time spent in entering data into two systems.
  • Data updated in one system gets reflected to another automatically.
  • Better user experience to the user.

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